The Smart Founder’s Testing Strategy

The Smart Founder’s Testing Strategy

SimonJul 15, 202512 min read

It was the straw that broke the camel’s back for Kevin. In the middle of a sales pitch for an important client, the software he was demonstrating for them fell over at the end of a sequence of queries, ultimately borking the demo and causing him no small amount of embarrassment in the process. The […]

The Non-Technical Founder’s Tech Discussion Survival Guide

The Non-Technical Founder’s Tech Discussion Survival Guide

SimonMay 17, 20258 min read

If you don’t come from a development background, building a product can feel like learning a new language while running a marathon. Developers talk in terms of APIs, databases, and deployment pipelines, while you’re focused on customers, strategy, and revenue.…

Product Quality for Non-Technical Founders

Product Quality for Non-Technical Founders

SimonMay 5, 202515 min read

Every non-technical founder has been there: Your developer is explaining why something is going to take three weeks instead of three days, using terms that sound like a foreign language. You nod along, wondering if you’re being taken for a…

How I Built My Own Facebook CRM

How I Built My Own Facebook CRM

SimonApr 24, 20254 min read

As I talked about in my previous article, building out a lead generation and CRM process for your business doesn’t need to be a heavyweight activity. But that doesn’t mean it’s without friction. I quickly learned this when I began…

The Art of Letting Go: A Stoic Approach to Mastering Delegation in Management

The Art of Letting Go: A Stoic Approach to Mastering Delegation in Management

SimonApr 8, 20255 min read

Recently I’ve been thinking a little about delegation. I wanted to address some stumbling blocks I’ve faced myself, and give a little thought to how they can be overcome. As usual, mainly with a view towards helping me in my…

We use cookies in order to give you the best possible experience on our website. By continuing to use this site, you agree to our use of cookies.
Accept